Prevention Services – Parent Up 2017-11-11T12:52:45+00:00

Prevention Services – Parent Up


Parent Up

A social marketing campaign that targets parents of youth ages 5-18. Parent Up focuses on reducing underage drinking. A multitude of messages and tools are provided to encourage parents to increase communication with their child concerning alcohol and establish “no use” policies. The campaign stresses that it is neither too early or too late talk to youth about alcohol.

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